Katherine Butler

Strategic Communications

Katherine Butler is an LA-based Communications Consultant specializing in corporate communications, public relations, and digital strategy & content for global organizations.

She holds 7+ years of experience supporting leading brands across technology, finance, healthcare, and education, including Cisco, Zoom, SAP, University of Southern California, Nasdaq, GE Healthcare, and more.

Areas of Expertise

Corporate Communications:
- Brand voice & narrative development
- Executive communications & thought leadership
- Internal communications & stakeholder engagement
- Crisis communications & organizational change management

Public Relations:
- Media & analyst relations
- External brand positioning & reputation management
- Competitive intelligence & market positioning
- Event strategy & execution

Digital Strategy & Content:
- Copywriting & editing
- SEO optimization & performance analytics
- Audience engagement & community building
- Website audits & digital optimization

Leadership & Operations:
- Team management & mentoring
- Training & development program design
- Budget management & resource allocation
- Cross-functional collaboration & consensus building

Technical Skills

Project Management:
Asana, Notion, Basecamp, Airtable, Slack, Microsoft Suite, Google Workspace

Content Management:
SharePoint, Drupal, WordPress, Squarespace, Wix

Creative Production:
Adobe Creative Suite, Canva, Figma, video/audio/photography production

Communications Platforms:
Muck Rack, PR Newswire/Cision, Eloqua, Constant Contact, Sprout Social, Hootsuite

Analytics & SEO:
Google Analytics, SEMRush, Crimson Hexagon

Experience

Current
Husted Communications / Remote

Previous
Hirsch Leatherwood / New York, NY (remote)
Engage PR / San Fransisco, CA (remote)
Group SJR / Los Angeles, CA (remote)
USC Center on Public Diplomacy / Los Angeles, CA
Trisight Communications / Los Angeles, CA
RISE Creative Co. / Charlotte, NC
Chris Hurst for Delegate / Blacksburg, VA
Collegiate Times / Blacksburg, VA

Education

USC Annenberg / M.A. in Strategic Public Relations / Los Angeles, CA
Virginia Tech / B.A. in Literature & Language / Blacksburg, VA

Training

USC Women in Communication Leadership Forum / Los Angeles, CA
WPP NextGen Leaders Program / London (remote)